Nerdy Report is the brand refresh design guide we created alongside the NerdWallet homepage redesign. It was inspired by NerdWallet’s core idea — that every financial insight is backed by a team of nerds doing deep research. We incorporated elements from studies and reports to shape a branding style that feels both nerdy and sophisticated. The new homepage design increased user preference to 77% on desktop and 60% on mobile.
My Role —Design Lead Team
Team — Emily Hsiao, Justin Sanders, Christine Okazaki, Han Huynh, Laura Orozco